Back to blogHow to choose the right Tournament management software for your business
The digital medium helps scale your tournaments faster and easier than other classical means and ways of doing things. When users are moving more to a digital ecosystem, they expect more than just perfect organizing skills. They want an organizer to ease their experience with them apart from automating a lot of the user and teams pain points. When the organizer eases the experience journey for the teams and users it makes the teams become repeat customers thereby maximising revenue for them.
At first you will need to understand that whatever the scale it is imperative you take a tournament software for your tournaments. A few basic things to keep in mind when you choose a tournament management software are
Paid versus Free
You will find a lot of free stuff around that you can use however if you are serious about your tournaments it’s important you buy a software company that is serious about what they do. Largely the free players will depend on giving you a product in exchange of using your data with your competitor and vice versa. Free softwares are created for the need of a company who is providing it not for your requirements. Most importantly free products don’t come with any guarantee and support. They could leave you hanging to dry in a critical moment as it is not their problem if your tournament is suffering. While, choosing make sure your software is paid for and is dependable. Let this be the business of the company making it versus one side project they are doing. Make sure they provide support when things don’t work or get stuck up. Check if there are enough learning material to help with using the software. Also check if you can get a trial version for you to try and then decide whether it solves your purpose or is as good as they claim in the website. Focussed tournament organizers take their business seriously and expect more from every bit of software they use.
The software should solve your problem
While choosing a software keep this as the first line in your problem statement. The software should make your life better and solve your problem completely. If choices are limited at least it should solve 80% of your problem, else it’s not worth your time, money and energy. Look at important aspects which help you grow your business - does it support online bookings, has it got payments integrated so that it’s automated for you and your customers, does it provide you an easy dashboard for you to access it from anywhere, does it have a complete experience touch points solved between you and your customers, does it have a good user experience for you and your customers to use, does it give you digital assets like website/apps which will help you scale your business through digital means, can it be used across any platform and does not have any dependency on any other systems and finally is it priced rightly so that it does not eat into your business margins. Make sure you keep all these in mind while deciding the right software.
Flexible payment structure
While choosing a tournament management software make sure you put the payment mode and flexibility as an important criteria before deciding. Often softwares have a yearly licensing fee and they leave you left dry when there are problems during the period. They don’t upgrade the product in this time and that is a raw deal. You become committed for the period of time whether or not you like it. Now, that is very tricky. On one side you have paid the money and the other side your costs increase as and when newer capabilities are given. So you end up spending a lot more than what you had planned. While choosing make sure the company has shorter payment structure available. You should be able to pay for 3 months and then decide to move forward or not. There should be a pay as you go model as based on your increase in scale the cost should increase. You should not pay a large sum whether/not you use the system. Lastly, they should be able to make you choose all this on your own from their website, that makes life easy and anytime access for you.
Overall, the software should be from a dependable company which does this as a core business, should solve your problem, should be priced at an optimum level allowing you to pay as you use and should have a support system when you are stuck while adopting it.
Sporfy sport cloud is a world leader in Tournament management software, it provides an end to end experience with comprehensive capabilities like online bookings, payments and transactions, website & apps on the business brand, scoring systems, stats engine, analytics, communications, fan following and much more. It is a wholesome experience for your tournaments.
To know more click here to get an idea of how it could be a game changer for your tournaments.
